Guaranteed Top SE Ranks
If you’re a hairstyling professional, paying someone to write and maintain a blog for you may seem like an unnecessary expense, but working with a professional blogging service can pay off in some surprising ways. If you’ve never considered starting a blog – or if you have but thought it was too much work – check out how a blogging service that understands hairstylists can boost your business and help you take your styling career to the next level.
Putting Heads in Your Seats
Whether you rent a chair in a salon, own your own salon, work as an independent stylist or as an employee, you know that your business depends on putting customers in your chairs. Back in the day – and not that long ago, either – your advertising was probably mostly limited to your telephone listing, an occasional ad in the local news and participating in local shows and pageants. It was pretty much a given that word-of-mouth and foot traffic would keep your chairs filled. These days, most customers start their search for just about everything online, and that means you’re missing out on a lot of customers if you don’t have a significant online presence in local search results.
That’s where a blogging service can make a huge difference. Blogging professionals understand how to make sure that your website shows up when someone in your local area searches for a hair stylist, a hairdresser or a hair salon. We won’t waste your time and money writing generic posts that could sit on a blog halfway across the country. We’ll tailor blog posts and keywords to your geographic area. That means more visibility for your salon and more customers in your chairs.
Developing Your Brand
It’s not enough to get listed in the search results, though. You’ve worked hard to develop a brand for yourself and your salon. You’re trying to attract a certain type of customer – and a carefully-managed blog can help you attract exactly that type of customer. A good blogging service will work with you to represent your voice and your brand as truly as possible.
Blog Marketing Tailored to Your Market
The best blogging services will work with you to develop a marketing strategy based on your market. If your best business is doing pageant hair, for example, a good blog service will liberally sprinkle your pages with pageant beauty tips and reminders about important upcoming events. If you offer special services for wedding parties, you’ll get posts about the latest wedding dos and styles.
All the Benefits None of the Work
Whatever your business is, when you choose a full blogging service, you can put all your energy into running your business and let the service manage your blog. Talk to us about how our blogging packages can help raise your visibility both online and locally. Put a blog to work for you and watch your chairs fill up.