Get MORE Facebook Fans & Likes
When you engage a blogging service to supply content and manage blogs for your business or personal website, you’re getting years’ worth of experience wrapped up in great writing. Our writers aren’t just expert writers – they’re expert bloggers. They understand how to attract readers and what kinds of posts are most likely to get shared and re-shared with others. Over the years, we’ve developed a sixth sense about the kinds of information that people want to read and the best formats for that information. These are some of our favorite blog formats and what they can do for your business.
The Top Ten List
People love ranked lists. Whether you’re writing about the five most popular dental procedures or the top ten baby names (perfect for a baby specialty store!), someone is looking for that information. You can name top 10s, five faves or any other number – for some reason, people also really love lists of SEVEN – no matter what number you choose, list posts are among the most sharable of all.
Why It Matters: When people share your content, you get more visibility and credibility. Shared Facebook posts are great clickbait, bringing people to your website or blog in droves.
How to Posts
How to posts help establish your expertise and authority. They offer the single most important thing when it comes to content: valuable information. They’re evergreen – people will always want to know how to take your baby’s temperature or change the font size in Microsoft Word or brush your teeth the right way.
Why It Matters: When you provide valuable information that helps people, you generate good will and make people like you – and people like to buy things from people they like.
Tips
If there’s one thing people like even better than full-blown how-to posts, it’s a bunch of tips on how to do everyday things better and easier. That’s the whole premise behind the wildly popular Lifehacker website. No matter what your business is, you’ve got special expertise and tips to share with your customers.
Why It Matters: From tips on reducing gas mileage to tips on how to clean your carpet, people will eat them up – and visit your site when they need your services.
Our blogging service will provide you with a mix of different kinds of posts that are best suited to your website and your services, and if you need help or advice on how to use them to promote your business, we’ll be happy to share some tips and how-tos to help you out.
This post was written by
I have been doing SEO for 15yrs now!
Chris Robertson
