Website Linking Techniques That Work

Website linking is one of the most popular techniques of not only optimizing web pages for the search engines but also of promoting websites and businesses on the Internet. It is so effective in both these aspects that it cannot be left out of any website promotion or SEO campaign. There are numerous ways that you can create website links for your business so as to improve its online performance. However, there are a few techniques which have been tried and tested over time and have been found to be successful in always producing results when it comes to SEO and website promotion. These are:

1. Using article submissions – this method is used to create website links of the highest quality. This is where you come up with articles containing niche related information and then post one or two links on them in the author’s resource box. You can therefore create high quality contextual links for each article you write, which will be highly rated by the search engines and will count towards improving not only your SERP rankings but also your PageRank.

2. Using press releases – this is a relatively new method of website linking but it has already surpassed many other older techniques to be rated as one of the most effective methods of link building. Their advantage is that they usually use direct promotion and thus you can actually sell your products or services to your clients and potential clients. This makes them a very essential brand building tool and an effective link building tool, in that they are guaranteed to drive a lot of targeted traffic to your business sites.

3. Directory submissions – this is also another old yet very popular method of website linking. However, it should be noted that for the directory submissions to be effective as a link building tool, the submission must be made selectively to directories that are credible and that have been proven to be high quality. This way, you will be sure that your site will be easily indexed by the search engines and that you will also get quality traffic from these directories.

4. Using social media – if you are one who is well versed with the online world then you know that there is currently a social networking craze that is sweeping the Internet. Using sites such as Facebook and Twitter you can easily carry out effective website linking that can add value to your business. You can create a Facebook page or Twitter feed for your business and add a link to your main site. This way, you can tap into the traffic drawing power of these sites and thus impact on your business positively.