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TABLE of CONTENTS Q1: Are the mailers PLAIN TEXT or HTML?
A1: We offer both. Plain text is like a simple document - no formatting, just black type on white background. Html is hyper text markup language - the coding that Web pages are designed with color, formatting and graphics/images Q2: What is the DIFFERENCE between the services? A2: We maintain 3 different databases - general audience, targeted by category, and targeted by zip code. Who are you looking to target? Q3: What is the GENERAL AUDIENCE service? A3: The Basic Safe Announce (150,CCCCCC mailers sent) and Power Blast (3 150,CCCCCC mailers sent over 3 consecutive nights) use the following database specifications:
Q4: Can I target SPECIFIC CATEGORIES with the Safe Announce service? A4: Sometimes confusion occurs regarding our basic Safe Announce e-mailing services (150,CCCCCC and Power Blast) with the Targeting E-mailings by category and/or geography as well as html creatives. Those features are only available with our Targeted Safe Announce service starting with quantities of 1 million. Q5: What are the features of the TARGETED CATEGORY Service? A5: The Targeted Opt-In Safe Announce
Q6: What DEMOGRAPHICS can I choose? A6: The list of our categories for the Targeted Opt-In service is available on the order form at https://www.majon.com/ecommerce/safeorder.html In addition, you can select specific geography for a drop-down menu as well - USA, Canada, UK or Worldwide. Within the US, we can target by state with our Local Service http://www.majon.com/local-email.html
Q7: What address is in the FROM address? A7: The 'from' MUST be from US as they have opted in to US. If the 'from' were from YOU, the mailer would be SPAM and not arrive in the InBox.
Q8: In general, we find RESULTS PEAK 10-14 days from the campaign starting.
Q9: How many SALES will the campaign generate? A9: In general, we are seeing 300+ visitors to a site for the 150K mailers, 2CCCCCC - CCCCCC6+ visitors to a site after a 1 million mailer. Basing your success on sales alone does not allow you to see where you need to improve your campaign. For example, you could be receiving hits, but not sales, implying that the reader was interested until they reached the website. Or, you may not receive many hits, implying that there is a problem with the intrigue of the subject line, ad itself, or bandwidth of your site host. Q10: Do you provide STATS/REPORTING/TRACKING? A10: We provide tracking of the number of readers that click FROM your mailer TO the URL in the mailer. These stats are available for review in the MCS members' area of our site that is opened to you when your order is processed. We provided 24/7 live click thrus and a full report of the IPs that clicked thru. Upon completion, we provide % delivered, % open, and raw server stats Currently, site visitors average 2800+ for an initial 1 million mailer. Please note that click thrus and open rates are not the same! This is ACTUAL visitors to YOUR site, not just folks that opened the email. Q11: What is the difference between OPEN RATE and CLICK THRU? A11: Open rate is really an insignificant number - as many email applications will show an email as opened when the message is downloaded. What is good to monitor is click thru rate - meaning how many folks clicked from your URL in the email creative to your Web site. You will be sent your login and password when the order is placed. Of course, any sales, sign-ups, etc will be evident. Q12: What is your DELIVERY RATE? A12: We send 108% of the quantity you order, so the delivery rate runs over 100%. In addition, opt -outs and bounces are removed weekly, and new opt-ins are populated throughout the databases monthly to maintain fresh databases. Q13: How do I know that the emails that you send to people are not going to their SPAM FOLDERS? A13: These folks have opted in to receive our e-mails, so that minimizes the e-mail from going into a bulk folder. In addition, we are a 'white-listed' vendor with most Internet Service Providers. Q14: How OLD are your email databases or how long do you keep an email address? A14: The databases were generated about 3 years ago from a major credit card company. We sent all card holders an email asking them to participate and to select their areas of interest. Currently, we obtain new opt-ins from layer ads on various Web pages we own. Our system automatically removes any bounces and opt-outs within 24 hours, so the lists are fresh. In addition, we populate new addressed into the categories each month. Q15: How do you allow people to OPT OUT of an email list? A15: Opt out links are provided on all e-mails sent Q16: Do you offer WRITING HELP? A16: We offer plain text creatives for an additional charge of $50. In addition, We offer a SIMPLE html ad conversion by pulling graphics from your site and formatting with a similar color scheme and fonts of your site for $50. We place these charges after an order is placed, as this is a discounted rate only available to clients who order this service Q17: Can you offer some GUIDELINES / HELP with my ad? A17: Yes, we can send you guidelines and a sample to your email address. Here are some guidelines to help you create a successful e-mail marketing piece.
E-Mailing Outline: State: This is an important announcement for your evaluation (your offer, value proposition, deal) .... Here is why this is so valuable: 1) Compelling reason number 1 Go here NOW (http://www.yourwebsite.com) ! Limited time offer! Add Contact info, so they can contact you for more details, makes your message more personal too Testimonial: A18: Please feel free to review your click thrus from the emails to your site at the MCS members area at http://members.majon.com/. Just enter your e-mail address as your username, and you can click on "Forgot password" if you lost the login info. Select Order Manager and click on the Targeted Order ID #. Your WebCountPro stats will be visible under Service Details! These are click thrus of REAL visitors that read your message and were interested to visit your site! (As stated in the Service Agreement you signed, we do not provide open rates, bounces, etc...) Q19: Why don't your stats MATCH mine? A19: Please note that our tracking may NOT coincide with your hit counter or stats information based on unique settings on your system. Site visitors that have been run through a counter (any counter, not just ours) may appear as coming from the same IP due to being tabulated through the tracker. Your own stats may view those hits as one IP and thus 1 hit, so 300 hits in one day would appear as only 1 hit! Another way to think about this is that a counter is a funnel--- all the IPs addresses come in the top of the funnel, but the counting process strips the original IPs, so the stats that come out the bottom of the funnel appear as one IP. Q20: Do you have XYZ databases? A20: The list of our categories is available on the order form at https://www.majon.com/ecommerce/safeorder.html In addition, you can select specific geography for a drop-down menu as well - USA, Canada, UK or Worldwide. Within the US, we can target by state. Q21: Can you send to OUR DATABASES / LISTS? A21: No, as your list has not opted in to us - that would technically be spam! We send YOUR mailer to the databases we maintain. See our categories on the order form at https://www.majon.com/ecommerce/safeorder.html Q22: Are your mailers considered SPAM? A22: No, we are a "white listed" vendor by most ISPs and these folks have OPTED in to receive our mailings. When they have joined the list (opted in), they are asked to select their areas of interest Q23: Where do you GET THE ADDRESSES? A23: Folks have opted in on various Web sites we own to receive information about new products, new services, and new sites. For the targeted databases, areas of interest and location are requested as well Q24: How can I EDIT / change my mailer? A24: You can access/view/edit your mailer creative 24/7 at http://members.majon.com Select Order Manager, then your order number on the Order History. Under Service details, make changes by editing your service details - Just REMEMBER to click UPDATE SERVICE DETAILS when you done! Q25: How can I PREVIEW my mailer? A25: Access your mailer creative 24/7 at http://members.majon.com Select Order Manager, then click in the Order ID # in the Order History. This opens a new tab named Majon Order Summary Under Service details, right under Body is a RED Preview email. Click to view your mailer. Q26: Can you ADD ME to my mailing database? A26: As we have nearly 300 million contacts in our databases, there is no way to insure you receive your mailer You can access / view your mailer creative 24/7 at http://members.majon.com Select Order Manager, then your order number on the Order History. Under Service details, click the RED "Preview Email" to see your ad. Q27: What is the DIFFERENCE between plain text and html? Q27: Plain text is like a simple word document - no formatting, just black type on white background. HTML is hypertext markup language - the coding that Web pages are designed with color, formatting and graphics/images Q28: How do I make MY LINK ACTIVE in plain text? A28: Just place http:// in front of any URL and the link will be active in a text message! AND we verify the link before we send your message for you! Q29: Can you ADD MY CONTACTS to the databases? A29: We can't add your contacts to our list for several reasons including
A30: If we provide you with the lists, we would be violating the privacy of the subscribers and you would then be sending spam, as these folks have not opted in to you! We would be happy to send to our databases for you! See our categories on the order form at https://www.majon.com/ecommerce/safeorder.html |
