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5 More Ideas to Spark a Blog Post

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Last week, we talked about the importance of keeping your blog relevant and interesting so visitors will keep coming back to read your posts. I gave you five ideas that you could use to create the kind of posts that would have people logging in week after week to find out what you have to say. This week, we’ll expand on that subject, and talk about five more great business blogging ideas.

Write an Informational How To

If you sell a product, one of the best ways to talk about it without sounding too salesy is to write an informative how to blog that tells the reader how to best use your product. For instance, if you sell essential oils on your website, write a post giving readers information about all the ways they can use essential oils in their everyday lives. This will not only give your readers great information, but it will establish you as an expert on the topic.

Write About Recent News

If you can tie in a recent news event to your product or service, you have an instant blog post. For example, if you sell women’s clothing and a celebrity wears the same or a similar item to what you sell, create a blog post about it. Everyone wants to keep with celebrities, and if you can somehow tie them to your business in a post, people will love to read it.

Ask a Question

A great way to get your readers involved is to ask a question, and then open up the comments. Preferably, it should be a question that somehow relates to your business or website, which will make readers feel like they are part of your inner circle.

Talk About the Future

Do you have some exciting plans for the future of your business? Create a post sharing what you can with your readers and get them excited about your site’s growth and expansion. You might also open this kind of post for comments, and let your readers offer input about your plans.

Post a Video

If you want to mix things up for your readers, create a video that shows off one of your products, or previews one that you’re about to release. Studies show that people love online videos and if they’re engaging enough, they watch them to the end.

At Majon, we specialize in business blogging, and thousands of business owners like you have come to rely on our blogging services to help brand their business. Contact us today, and let us tell you how we can help put your business blog on the map.

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5 Ideas for a Great Blog Post

A business blog should be more than a sales pitch for your company. It should be interesting and informative enough that readers will not only want to continue coming back to read new posts, but will also tell their friends and family about it. But ensuring that those posts are interesting enough every time you write them can be tough for some bloggers. Here are five ideas that will help you get the creative juices flowing.

#1: Write About Happy Customers

When customers hear about other happy customers, it makes them feel good about your business. Whenever a customer sends you a note of thanks, a testimonial, or just tells you a story about how your product or service helped make their life easier, turn it into a post.

#2: Create Some Controversy

Do you have an opinion that is contrary to popular belief? Then create a post explaining to your readers how you feel about the topic and why. Because you are writing a business blog, you will need to be careful about how you approach this idea, and make sure your post won’t offend any existing or potential customers.

#3: Write About a Popular Post

Sometimes posts go viral, and if you can figure out a way to tie that post in with your business, you can create a post about it. Just be sure to link to the post that went viral to give yours even more credibility and a boost with the search engines.

#4: Compile Information for Your Readers

Digging around for information on a topic can be time consuming, and that’s why one of the most popular forms of posts are link roundups. To do it, you should select a topic that matters to your readers, and then compile a list of links that will give them more information. Your readers will be grateful that you saved them the time, and the search engines will be happy with all of the relevant links.

#5: Create a FAQ Post

Do you get asked the same questions about your products or services all the time?  If so, it’s an indication that consumers need to know more about what you offer. By composing a FAQ post, you can answer all of their questions in one easy format. And who knows, maybe it will cause some people who have been sitting on the fence about buying from you to go ahead and place that order.

Of course, the easiest way to come up with ideas for blog postings is to let us create them for you. Our writers are experienced and know how to write business blog posts that will keep your readers coming back time and time again. Contact us today and let us tell you how we can build you a business blog that gets results.

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7 Ways to Market Your Blog

Do you run a business blog, but can’t figure out how to promote it? Maybe you’re thinking about creating a business blog, and first want to understand everything that goes into marketing one. You’re in luck, because as the longest standing internet marketing company out there, we’ve learned a thing or two about how to market business blogs. Here are seven things you can do to get your blog seen.

#1 Use Your Website to Promote it.

And we don’t just mean placing a blog link in some obscure menu on your site. If you want to build your blog audience, you will have to be aggressive in promoting it. Give it a prominent place on your website, and if you’re serious, include a running tab to the side of your latest posts.

#2 Promote it on Your Print Materials

People love to find good blogs about the things they’re interested in, and if you’re handing out a business card, sending out a letter on your company’s stationary, or handing a potential customer a brochure, chances are, those are the very people who would be interested in your blog. Make sure they can find it by including your blog’s website address on all printed materials.

#3 Create an Email Signature

How many emails do you send out a day? What if everyone who read an email from you also saw your blog address? It’s easy to do by simply creating an email signature that includes a link to your blog.

#4 Post to Social Media

Social media is the mode of communication these days, and there is no better way to get the word out about your blogs than to post them to all of your SM outlets, like Facebook, Twitter, LinkedIn, and Google +.

#5 Write for Other Bloggers

When you write a guest post for another blogger, readers will see that you have a blog of your own, and that can bring you new readers. Just make sure that whenever you write a guest post, it’s compelling enough to make readers want to find out more about your own blog, and provide them a link to do so.

#6 Be Committed

Blogging won’t bring you good results if you just intermittently blog when you feel like it. Readers want to know that they can trust you to provide them with ongoing, relevant content. Create a blogging schedule and stick to it.

#7 Get Help

Finally, if you love the idea of creating a business blog, but don’t think you have the time, energy or skill to do it right, contact us and we’ll tell you how we can not only create the perfect business blog for you, but will also help you promote it.

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3 Easy Remedies for Blogger’s Block

If you have tried to start a blog to help market your business, you’re on the right track. Ask any internet marketer and they will tell you that the number one thing you can do for your business is to build a business blog. With it, you’ll be able to establish yourself as an expert, make connections with your readers, and draw people to your site who haven’t done business with you before. But there is one thing that stands between business people and a business blog, and that is time. After all, when you’re running a business, you likely don’t have time to set up a blog, think of weekly topics to write about, do the required research, and then put pen to paper and just write it. If this is the position you’re in, here are three things you can do to make the process simpler.

Create a Blogging Schedule

When you consider blogging just a part of your routine work tasks, it becomes easier to do it. And just as you do with other responsibilities, scheduling the task in your daily calendar makes it that that much easier. In the beginning, you should schedule at least an hour two times a week to work on your blog, and as you grow more accustomed to it, you can probably cut it down to 30 minutes. If you’re already thinking that you can’t possibly spend two hours a week contributing to your blog, you might want to skip to suggestion number three.

Create a List of Topics

Figuring out what to write about is one of the most difficult blogging tasks for some people, and so we recommend that you create an ongoing list that contains ideas for your blog. That way, you can simply go to the next idea on your list during your scheduled blogging time instead of spending the time looking for something to write about. Ideas will come to you throughout the day—just take the time to write them down on your list.

Hire a Blogging Service

Of course, if you truly don’t have two hours a week, or the desire to create and maintain your own blog, you can hire us to do it for you. We offer expert blogging services that include setting up a blog related to your business, creating fresh, new posts for you on a regular schedule, and submitting those posts to RSS feeds so that people will be drawn to your blog.

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How to Get Your Blog Readers to Come Back for More

If you run a business blog, then you already know how difficult it can be to get readers to come back week after week to read your latest posts. Luckily, there are a few things you can do that will cause them to look forward to your posts, and maybe even pass along the link to people they know. Take a look at this four step system you can implement to help your blog gain traction with your readers.

 Deliver Great Content

Great blogs are created because they deliver content that readers care about. After all, when is the last time you visited a blog only to be disappointed because the content didn’t live up to your expectations? Maybe you didn’t learn something new, or maybe the way it was presented was lackluster and couldn’t hold your attention. When writing your business blog, do so with your readers in mind and try to deliver what they want.

Entertain Them

Just because you’re writing a business blog, that doesn’t mean you can’t be entertaining or funny. Those people who aren’t looking for great information are probably looking to be entertained. If you have a witty and humorous writing style, you’ll likely find an audience that will follow your posts. Just be sure to make the humor appropriate as you will be representing your business.

Engage Them

If a world of social media, readers want to feel as if they are a part of something, and reader engagement is a huge step towards reader loyalty. The easiest way to do this is by encouraging reader comments on your blog, and the following up with them by responding to the comments. You might also allow your readers to send you private messages—just be sure to answer them quickly to let the know  that you care.

Hire an Expert

Sometimes, no matter how hard you try to get your business blog off the ground, it just doesn’t happen. If you’re frustrated with trying to figure out why your blog isn’t getting any traction, maybe you need to think about hiring a blogging service to do the work for you. We offer blogging services that are proven to build a blog that is worthy of followers. Get in touch with us today to find out how we can help you build the business blog you want.

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About: Chris Robertson


Profile:I have been doing SEO for 15yrs now! Chris Robertson


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