5 Ideas for a Great Blog Post

A business blog should be more than a sales pitch for your company. It should be interesting and informative enough that readers will not only want to continue coming back to read new posts, but will also tell their friends and family about it. But ensuring that those posts are interesting enough every time you write them can be tough for some bloggers. Here are five ideas that will help you get the creative juices flowing.

#1: Write About Happy Customers

When customers hear about other happy customers, it makes them feel good about your business. Whenever a customer sends you a note of thanks, a testimonial, or just tells you a story about how your product or service helped make their life easier, turn it into a post.

#2: Create Some Controversy

Do you have an opinion that is contrary to popular belief? Then create a post explaining to your readers how you feel about the topic and why. Because you are writing a business blog, you will need to be careful about how you approach this idea, and make sure your post won’t offend any existing or potential customers.

#3: Write About a Popular Post

Sometimes posts go viral, and if you can figure out a way to tie that post in with your business, you can create a post about it. Just be sure to link to the post that went viral to give yours even more credibility and a boost with the search engines.

#4: Compile Information for Your Readers

Digging around for information on a topic can be time consuming, and that’s why one of the most popular forms of posts are link roundups. To do it, you should select a topic that matters to your readers, and then compile a list of links that will give them more information. Your readers will be grateful that you saved them the time, and the search engines will be happy with all of the relevant links.

#5: Create a FAQ Post

Do you get asked the same questions about your products or services all the time? If so, it’s an indication that consumers need to know more about what you offer. By composing a FAQ post, you can answer all of their questions in one easy format. And who knows, maybe it will cause some people who have been sitting on the fence about buying from you to go ahead and place that order.

Of course, the easiest way to come up with ideas for blog postings is to let us create them for you. Our writers are experienced and know how to write business blog posts that will keep your readers coming back time and time again. Contact us today and let us tell you how we can build you a business blog that gets results.