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Get MORE Facebook Fans & Likes

We’ve been discussing the role that blogs can play in increasing your brand awareness, website promotion, and enhancing customer loyalty. But once you launch your blog, how do you promote it? Here are some ideas to get you started:

1. Email marketing. Send out an email blast to your customers and potential customers announcing your blog and inviting them to read it and send you their comments. This helps with website promotion and with community building.

2. Use social bookmarks. Web 2.0 is all about social networks, so give your readers the chance to bookmark your blog. Including the bookmarking icons from digg, del.icio.us, furl, and others will help you get noticed.

3. Use blog directories. There are directories specifically tailored to blogs – Technorati is one such directory. Make sure that you register your blog with any relevant directories.

4. Offer to guest blog. Seek out bloggers who write on topics related to your primary topic, and suggest a trade. You’ll write a guest post for their blog, and they can write a guest post for your blog. Include a link to their blog in the post on your site, and they’ll do the same for you.

5. Participate in discussion boards. Contributing to discussion boards may be time consuming, but if you’re a valued member of another community, the chances are good that those members will read your blog – and patronize your site. When posting on discussion boards, make sure to include your blog URL in your signature.

Check back tomorrow for more suggestions on promoting your blog.



This post was written by

Chris Robertson – who has written posts on Website Promotion Strategy.
I have been doing SEO for 15yrs now! Chris Robertson

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