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There are many directories that offer business directory listing. Some of the top directories are Yell.com, which has over six million hits monthly and which offers free business listings, BlueURL Business Directory, which provides business and non-profit listings, MSN Local, which includes Live Search Maps, Mast Business Directory, which offers website listing on a one-time review fee basis, aGoodDir.com, e Business Directory, Business.com, and Yahoo! Local.

The undisputed leader in local business listings is however Google Local Search, thanks to the Google search engine. Listing in Google is advantageous in that the website gets millions of hits each month, meaning your website will get more hits than with other directories. The directory is also advantageous in that it is free of charge, but you can list in the paid listing for greater visibility. So, how do you get a Google local business listing?

You do not need to hire a pro to help you with a Google local business listing. The step-by-step guide is detailed below:

The first step in listing with Google is going to Google and performing a search for ‘Google Places’.

Click on the very first result you get. You will be asked to login using your Google account.

Create an account by following the prompts given. This is free of charge and it takes approximately 40 seconds to complete.

You will get a prompt to add your business in the business directory listing.

Fill in as much info about your business as you can. Upload the photo of your logo as well as photos of your staff members, your shop’s front, your products, and everything else that is likely to help your business.

You will be required to verify your Google Business Listing. This could be by phone or through your mail in the form of an activation code delivered in a postcard. Verification by telephone is the best option since you will get instant results while a postcard can take up to 3 weeks to reach you.

After verification, you can create special offers or coupons to the visitors who visit your Google Places business directory listing. Note that you will be competing to stay up in the Google local business listing and you should therefore do everything possible to stay up. You could do two things:

1. Seek listing with other directories with the same information as that used in the Google business listing.

2. Get reviews in the Google directory and in other directories. Five reviews will get you a star rating in Google Places.

This post was written by

Chris Robertson – who has written posts on Website Promotion Strategy.
I have been doing SEO for 15yrs now! Chris Robertson

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