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Web linking using social marketing is one of the most effective ways of building links for your website. It is however not as easy as we all would like it to be.

One of the most effective ways of web linking on social media websites involves the use of link bait. This is content that is produced for the sole purpose of attracting other websites to link to your website. In many cases, the link bait is published on your own website. However, you can also include some of the content on social media websites to give it greater exposure.

Do not be mistaken and put up just any content on these websites and expect to get many links in a short time. Web linking using link bait is not a magic wand. It takes time, patience, and hard work to build links. The following are some of the characteristics of link bait that is successful on social media networks.

Many websites like to link to content on social media websites that is controversial or provocative. This content may be in the form of an article, an image, or video. This type of content is bound to get a lot of attention from those who use the social media website. However, it is important to ensure that the content is relevant to you and the websites you are targeting. They will otherwise not take notice of the content. You will also not be able to reach your target audience with irrelevant content.

People like to read, view, or watch funny content. Everybody likes to have a laugh. Posting funny content that is relevant to your website will therefore get you the links that you are looking for.
Prepare content that is sure to draw attention and evoke emotions in those who read, view, or watch it. This type of content is likely to be shared within the social media website. Websites will be willing to link to your website and share your content with their own target audience.

One of the fastest ways to achieve effective web linking using link bait on social marketing and media websites is by creating a competition. Many people like to win. Ensure that the competition is simple and is easy to enter. It should be tailored to suit your target audience. It should be relevant to the websites that you are hoping to get links from. They should feel that your competition will draw people to their own websites.

This post was written by

Chris Robertson – who has written posts on Website Promotion Strategy.
I have been doing SEO for 15yrs now! Chris Robertson

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