You can't turn on your TV nowadays without being confronted with a flurry of auto insurance commercials. Auto insurance has always been a very competitive industry, with one company trying to snatch customers away from the other. This made the process of getting straightforward auto insurance quotes frustrating and difficult.
Unfortunately, as the advertising and TV commercial war between car insurance companies is heating up, it isn't getting any easier to figure out what's going and where to get the best deal. You have a ditzy woman asking strangers what sort of deductible she should get. You have trust-inspiring characters with great voices telling you they are the "good hands" people. You have 3D cartoon geckos with Australian accents making absolutely no sense whatsoever. You have a cheery, flaky saleswoman baffle customers who walk into what must be an auto insurance store. You see unfortunate car accidents where some insurance company claims to help you more than the others. And there's this wad of bills with eyes starring at people. It's supposedly the cash you save if you pick that insurance company over the others.
The big problem with those commercials is that they make very little sense. They all claim to save you money. They all claim to be better, faster, and more concerned with you, the customer. That's all good and well, but since the commercials really don't say anything at all, and since many are really, really stupid, I wish they'd all save their money and stop this silly TV commercial war. All it does is cost a huge amount of money that I'd much rather see applied to lower premiums. And, just as a comment - how difficult could it be to come up with commercials that do not insult people's intelligence? As is, despite all the money spent, I can't remember which company claims what. I know that one company is the "Good Hands" people and that the gecko represents Geico, but that's about it.
That's a really frustrating situation as auto insurance comparison is serious business. Millions of Americans are on a quest to get the best deal possible. Cheap car insurance is almost impossible to find these days, even with a good driving record and a low risk profile. The answer would appear to be calling agents and getting auto insurance quotes from them. Problem is that it's difficult to describe everything over the phone and then compare different deals. And sales people can often talk you into signing up for a deal costing a lot more than you had wanted to pay, or you end up agreeing to buy coverage that you don't want or need.
There's a better way to get auto insurance quotes. Go online and do the comparison yourself. There are websites that let you enter your data and desired coverage, and then present the quotes from several insurance companies. This way you can compare for yourself, without any pressure at all. That makes a whole lot more sense than trusting a talking gecko on TV.
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About
the Author
Chris Robertson is a published author of Majon
International. All Rights Reserved. Copyright 2010 (Fri Feb 20 2009)
Majon International. Majon International is one of the
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