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WOMEN ARE DIVIDED OVER NEW LIFESTYLE MAGAZINE
Dateline: September 27, 2006 ... New York, NY
Contact Name: Gabrielle Lichterman
Contact Phone: (212) 987-4460
E-mail: Gabrielle@fourweeksmag.com
Web Address: http://www.fourweeksmag.com
NEW YORK, NY - September 27, 2006 - There's a new online women's
lifestyle magazine and it's raising eyebrows. That's because it's
the first magazine tailored to each week of a woman's monthly
cycle. Yes, "that" cycle.
In each issue, Four Weeks Magazine (http://www.fourweeksmag.com)
recommends foods, products, destinations and DIY projects based
on the moods a woman's hormones have her feeling during each week
of her monthly cycle. There's also a "hormone horoscope" that
forecasts what a woman's month will be like based on her
hormones.
Upon its debut on September 1, 2006, Four Weeks immediately got the
blogosphere buzzing and provoked intense reactions across the
spectrum. Many women eagerly embrace the new concept:
"I am LOVING this new monthly online magazine!"
- iVillage Beehive (9/21/06)
While others fear Four Weeks sends an anti-feminist message:
"I think this magazine should be killed."
- AllThingsJennifer.wnymedia.net (9/7/06)
Whether readers love it or hate it at first, the founder and
editor of Four Weeks, Gabrielle Lichterman, is confident that
ultimately all cycling women will realize it's practical to
synchronize one's life with one's hormone cycle. "Women can gain
an advantage by planning their life around their hormonal
influences. For example, it makes sense to plan high-energy
activities during the week a woman's hormones make her energy and
endurance peak and to plan mellow activities during the week a
woman's hormones make her feel sedate and tired," Lichterman
says.
Future issues of Four Weeks will show women the best spooky
Halloween vacations to take, Thanksgiving foods to eat and
holiday shopping items to buy according to the week of their
monthly cycle.
Men don't have to feel left out for long. Lichterman reveals that
the December issue will include a 24-hour gift guide for men to
correspond to the male 24-hour hormone cycle
(http://www.hormonology.info/guyscycle.htm).
To find out more about Four Weeks, visit
http://www.fourweeksmag.com
About The Founder And Editor
Gabrielle Lichterman is the creator of hormonology
(http://www.hormonology.info), the science of predicting one's
day and planning one's life according to one's hormone cycle. The
principles that guide Four Weeks were established in Lichterman's
groundbreaking book "28 Days: What Your Cycle Reveals about Your
Love Life, Moods, and Potential" (Adams Media, May 2005). A
nationally-known women's health journalist, Lichterman is also
the former managing editor of Playgirl magazine and former editor
of WebMD's electronic health newsletters.
For interviews, contact:
Gabrielle Lichterman
(212) 987-4460
Gabrielle@fourweeksmag.com
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