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22 YEAR-OLD GERMAN GIRL LIGHTS UP NEW YORK CITY THIS CHRISTMAS
Dateline: December 21, 2004 ... New York, NY
Contact Name: Morea Perleberg Davis
Contact Phone: (866) 448-3269
E-mail: morea.perleberg.davis@givingart.net
Web Address: http://www.loungelightusa.com
NEW YORK, NY - December 21, 2004 - "Who says you can't have it all?"
That's the attitude of Morea Perleberg-Davis, the 22 year-old who
moved to America when she was 17 to follow her dreams and start a life
with a young man she'd met while cruising in the Caribbean.
Morea opted to skip out on college and went straight on to start her
own business, marketing artwork and other items with her soon-to-be
husband. "But," as she explains, "nothing really caught my eye like I
needed it to." Until finally, a few months ago, she found something
that made her tick.
It's called the "Lounge Light"; a new and exclusive, color-changing
combination of traditional candle and LED technology, that emits a
soft glow of changing colors from deep within. It's an item that
promises to bring some extra holiday cheer this season.
"It's a big country out there, but I personally love the item. It
really worked for me - they're quite romantic, and hip too." She goes
on to say that she thought they'd make the perfect gift for the
holidays in America, so she took on the challenge. "It's great for
someone who has everything -- the ultimate gift," as she puts it,
"because there's nothing else like it . . ." "Except for lingerie,"
she laughs. "Remember that guys. That's a tip!"
At the present, Morea has landed in Manhattan, working with
different designers, restaurants and clubs in what she calls 'product
placement.' "You see they're hard to distribute in stores as the lighting
scheme is too bright, what with the fluorescent lights and all . . .
so we decided to bring it to the Heart of the City. And in NYC, that's
the restaurants, clubs, and bars . . ." Good news for the clubs and bars
too because Morea and company are providing them here more or
less at cost in exchange for the venues promoting the item.
She even has taken to the streets. "That's what I tell people.
I grew up with open-air markets in Germany and it's a lot of fun.
But the coolest thing is that we're having everyone who buys one walking
down the boulevard with them lit up in see-through bags, (by helping us
promote, they get a discount.) So it is like hundreds of Chinese Lanterns
strolling along the avenues. Real beautiful. A real attention getter too!"
Quickly becoming the Number One gift item in Germany this season,
the Lounge Light is just now being introduced to the U.S. through
various clubs, restaurants, boutiques, and floral shops. The lights
can also be found on the web at: http://www.loungelightusa.com or
ordered by phone by calling 866-Give2NY. Morea adds with a smile,
"Mention my name and you'll get 10% off. It's Morea, not Maria. As in
the Tahitian island. Everyone gets that one wrong!"
For more information please visit http://www.loungelightusa.com
or contact:
Morea: (727) 688-0963
Rand Davis: (323) 236-0010
Max Burton: (727)642-1895
Eli Goldenberg: (727) 692-2140
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