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Dateline: March 19, 2008 ... Boca Raton, FL
Contact: Jamie Russell, The Gap Group
Phone: (561) 750-3500
Email: jamie@thegabgroup.com
Web Address: www.awardthemilitary.org
BOCA RATON, FL - March 19, 2008 - Personalized shopping just got a
click easier for fashionistas who don´t always have the time to browse
for new styles that fit their lifestyle and fashion wardrobe.
ShopLaTiDa.com, a newly launched e-boutique and Boca Raton-based
fashion retailer, offers customers a free personalized shopping
service designed to keep their e-shopper in tune with the latest
fashion trends, accessories and fashion ´fixers´ hand-selected to suit
their personal style profile.
Style expert and founder Kim Porterfield explains that the
personalized online shopping feature at ShopLaTiDa.com will be a
timesaver for women who love to shop, have a passion for fashion, but
may not always have the time to log on or hit the stores for new
wardrobe additions.
ShopLaTiDa.com´s personalized online shopping service stemmed out of a
need to continue the one-on-one attention shoppers receive in-store at
the La Ti Da Boutique.
"Many of our retail customers," explains Kim, "are either new moms,
busy executives or transient shoppers whose schedules can´t always
afford a trip to the store. Once we understood their fashion profiles,
we naturally began alerting them and shipping out styles to help keep
their wardrobes up to date."
"The majority of women wear 20 percent of what´s in their closet.
ShopLaTiDa.com´s service helps with suggesting replacements for the
unused 80 percent with pieces that compliment the shopper´s style
sense, and the 20 percent of their closet classics that are already
working for them," she adds.
La Ti Da newcomers can experience the free personalized web shopping
service by logging onto www.ShopLaTiDa.com and by clicking on the
site´s Personal Shopping section. Shoppers are then prompted to
complete an online profile including profession, style sense, areas of
shopping where they might need assistance, body measurements and
preferred designers.
After the personal profile is completed, La Ti Da style experts will
keep in contact with the client to inform them of new merchandise
arrivals that will best suit their fashion needs.
La Ti Da´s fashion offerings include LA fashion brands with a hint of
New York style. Focusing on flirty, feminine fashions that are
unfussy, brands include Nicole Miller, Julie Brown, Nanette Lepore, AJ
Hudson, Level 99, Brown Label and Anlo. The e-boutique also provides
an aptly named ´Fashion Solutions´ section in addition to fashion
accessories and conversational gift items.
Fashion Solutions at ShopLaTiDa.com aims to provide the customer with
quick fashion faux-pas fixers erasing unsightly bumps, lumps and
imperfections. Brands include must-have fashion fixers like Commando
no-undie undies, Spanx body huggers, Hollywood Fashion Tape, silicon
bras by NuBra, Miss Oops Deodorant Sponges and more.
ShopLaTiDa.com is an upscale, contemporary fashion e-boutique
specializing in providing a carefree one-on-one online shopping
experience for ideal wardrobe upkeep. The La Ti Da Boutique is located
at 100 Plaza Real South, Suite G, in Boca Raton, Florida. Hours of
operation are Monday-Wednesday 11am-7pm, Thursday 11am -8pm, and
Friday-Saturday 11am- 9pm.
For more information please call: (561) 392-2212 or visit:
www.ShopLaTiDa.com
To schedule a press interview with La Ti Da founder Kim Porterfield,
please contact: Jamie Russell at The Gab Group by phone at:
(561) 750-3500 or email by email at: jamie@thegabgroup.com
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