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Dateline: September 17, 2009 ... Toronto, Canada
Contact: Cecile Santos
Phone: (416) 367-1999
E-Mail: csantos@sld.com
Web Address: www.sldesignlounge.com
TORONTO, CANADA - September 17, 2009 - Shikatani Lacroix, one of North
America's premier design firms with expertise in branding, package
design and retail environments, has launched the SLDesignLounge. The
new site: www.sldesignlounge.com is a place to explore the importance
and impact of design in your business. The site is a brainchild of Mr.
Jean-Pierre Lacroix, President and founder of Shikatani Lacroix, and
was based on the response from clients wishing to provide greater
design knowledge to its employees.
"Over the 30 years of helping organizations better brand themselves
and their environments, we noticed that a key to any organization's
success is its ability to translate knowledge and understanding into
an engaged organization where knowledge is translated into measurable
results," cites Mr. Lacroix. With the downsizing of corporations which
resulted in less money being spent on training, the site and webinars
fill a gap that organizations can better leverage. The new site
provides an area that marketers can visit to seek knowledge and
insight that's simple and easy to navigate. On a quarterly basis, new
white papers and relevant information are provided. In addition, the
firm has received inquiries from other organizations interested in
posting articles and thought leadership material that would benefit
businesses. As part of this commitment to providing industry with
knowledge tools that fully link design to business needs, the site
offers a wide range of lunch-and-learn "DesignLounge" sessions,
developed to assist organizations in fully leveraging the power of
design and branding. Additionally, the site also provides access to a
wide range of resources, associations and consultants, with constantly
evolving information as new information is identified.
About Jean-Pierre Lacroix: Jean-Pierre Lacroix has been President of
Shikatani Lacroix since its doors opened nearly 20 years ago. During
that time, Jean-Pierre has grown his company into one of the most
respected and sought after multidisciplinary design agencies in the
world. Along the way, he has developed a reputation as a true
innovator and first-rate problem-solver, with a special expertise in
providing clients with unique and results-driven solutions to their
product and service needs. Mr. Lacroix has co-authored the book, "The
Business of Graphic Design" and is currently releasing his new book,
"The Belonging Experience, How to Engage Consumers and Communities"
which will be released on Smashwords EBook site in October.
For further information, please contact Cecile Santos at Shikatani
Lacroix Design by phone at: (416) 367-1999 or email at: csantos@sld.com
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